Brand vs. convenience: What it means to coffee consumers at WCU

Multimedia story with Paige Alvarez. It’s a chilly morning and you’re headed to class for your 8 a.m. lecture hall. You’re walking through the courtyard, letting out a wide yawn, when you have the sudden urge to caffeinate yourself in the best way that you know how: coffee. You slow to a stop in the middle […]

WCU plans to give Brown a new look

Western Carolina University has big plans for the Brown Building. It will be the new food services and dining facility that will also house some residential living administration, include an outdoor fire pit and indoor fireplace and student support activities. WCU administrators are hoping the building to be open for use in spring 2017, but it is a expensive […]